I was oddly delighted the other day to receive a copy of our book translated into Brazilian Portuguese. I see that they didn’t try to translate the punny title “Friends With Benefits”, but went with “Handbook of Marketing in Social Media”. I actually like the form factor this version better than the original.
We also recently heard that our book is going to be translated into Polish. What’s next? Piedmontese? Pashto?
DarrenBarefoot.com 
Brazil is a big country. It will be a big boost for your book and having it translated will get more readers too.