As regular readers know, we’re writing this book about social media marketing. I’m currently working on the chapter on social news and bookmarking. As part of my research, I’m gathering some real-world numbers about Digg, and just how big the Digg Effect actually is.
To that end, I’m running a survey. Has your site ever been ‘Dugg’? That is, has it ever been featured on the front page of Digg, and suffered a torrent of visitors as a result?
If so, please consider taking three minutes and filling out this very short survey.
Site Crashes Welcome
It requires you to look in your stats program (Google Analytics or whatever), and determine just how many visitors arrived from Digg on the day you were Dugg. I’m also asking for the URL of the page on your site that was Dugg, to confirm each entry. If you don’t know how to do this, send me an email and I’ll explain.
As an example, Get a First Life was Dugg on January 21, 2007 and received 10,829 visitors from Digg.
I plan to publish the results (though not your name or email address, obviously) on this site and possibly in the book. So you’re disclosing this data point for the world to see.
It’s okay if your site crashed–I’m interested in how many visitors you actually captured and reported in Google Analytics or your stats program of choice.
UPDATE: I’m only going to accept five submissions per website, to ensure one particular topic or site doesn’t bias the results too much.
And There’s a Prize
As an enticement, one lucky submitter will receive one of the brand-new iPod Shuffles I’ve got kicking around the house. They’ve become a common speaker gift, so I’ve got two or three of them at the moment. I probably won’t get more than 20 or 30 submissions, so your odds of winning are excellent.
If you don’t want the Shuffle, I’ll give $50 to the charity of your choice.