Julie Leung, who apparently has a mind like a steel trap, remembered that I mentioned prosopagnosia a year ago (speculating if the models in two ads were the same). She sent along a Time magazine article about this fascinating disorder:
Most prosopagnosics learn to cope early on. They distinguish people based on cues like hairstyle, voice, gait or body shape. They avoid places where they could unexpectedly run into someone they know. They pretend to be lost in thought while walking down the street. They act friendly to everyone–or to no one. In short, they become expert at masking their dysfunction. “This is probably why [the disorder] went unnoticed for so long,” says Grüter.
The article says that prosopagnosia was traditionally considered very rare and the result of brain injury. A new study shows that it may, in fact, be inherited.
DarrenBarefoot.com 