Cross-posted from my play blog.
Just a quick note that I’ve put the dates and times for the Vancouver and Victoria shows into Upcoming.org. As you may know, Upcoming.org is a social event calendar website, and many of my geekier friends use it to organize their attedance of events.
On a boring, technical note, I asked the folks at Upcoming.org how I should organize my events. Fringe shows (as you can see from the RAQ page) happen on sundry dates at sundry times. What was the best way to enter these events? This was their reply:
It’s really up to you. You can do a single event with a date range, which is easier… Or create separate events, which is a bit more work. We don’t really restrict it like that at all.
Every once in a while, I’d like one of these Web 2.0 services to apply some more rigourous guidelines. I have similar difficulties with 43 Places (should I file something under Spain or Barcelona or the Sagrada Familia?).
This “it’s groovy man, we’re all about the users” is cool and all, but sometimes I want to be told what to do, you know?
DarrenBarefoot.com 
Why didn’t you say so? I’ll happily boss you around!
The short answer is that there’s no best way. Either way has its uses, and drawbacks. If you want every individual event to show up in your calendar and be syndicated, you should add them separately, but it’s more work for you. If you’re adding it just for your own use or to tell your friends about it, it might make sense to add one with a date range since that takes only a few seconds.
Andy probably answered your email, and I can see why he answered the way he did because it’s a tough call… there are pros/cons for each approach – normally for a theater run I’d recommend a single event so you could point people to one place and so it could become more popular as a single entity, but for performances as multiple times you’d probably want them separate so you could have a full listing (and yeah, it’d be a bit more work).
One of the things we’re working on is how to better handle these sort related events (renditions of performance, tours, etc) in terms of entry, sorting, grouping, relevancy, etc.
So, it’s not so much that it’s “groovy” (not to say that it isn’t!), but more that it’s sort of hard. 🙂
Oh, hee, what a weird coincidence. Andy was typing something while I was.
Spooky! We found your entry separately, too.