Singing at DEMO

DEMO is, as far as I can tell, the most popular conference for launching new technology products. Each company is given stage time to pitch their product to a pretty influential audience. They use various fancy tactics to stand out from the crowd, but Robert Scoble pointed to a more homespun approach that got a standing ovation at this year’s DEMO. Senior executives from Homestead wrote a new version of American Pie, and sang it on stage.